I am proud to announce that two of my images will be included in this year’s One Eyeland Awards and the 2013 Communication Arts Photography Annual! One from the Kinfolk Magazine Lost Coast story and from last year’s shoot for Kitsbow Mountain bike apparel.

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Lost Coast Big Wave Riders Kinfolk Magazine

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Kitsbow Mountain Bike Aparel agency: Manual

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a.farnum and his super star team had the honor to be a part of another EBAY campaign! This time for Mother’s Day. In collaboration with Venables, Bell & Partners, our shoot spanned multiple days and multiple locations. We had an incredible cast and crew including the always amazing Carmel Cottingham (www.carmelcottingham.com) producing. All in all, this was such an amazing experience and the guys are Venables are always incredible partners. A special thanks for Cris Logan (DD), Angie McDonald (AD) and the amazing Jacqueline Fodor (AB). Here are a few of my favs…

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Follow me and enjoy! http://afarnum.tumblr.com/

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It only took me two months to update the website and books, but at last! They are done and ready check out. Here’s a peak.

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I was asked earlier this month to photograph the acclaimed author Michael Chabon (The Amazing Adventures of Kavalier & Clay) for his new Novel based in Oakland, CA. We decided to shoot him in the Temescal Alley at his favorite barbershop. A special thanks to the Temescal Alley Barber Shop for accommodating us!

Hair & Make-up by Tricia Turner – www.triciaturner.com
Photography assistance by Stian Rasmussen – www.stianrasmussen.com

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Money Magazine asked me to shoot a story about Jeanine Carter, a pioneer in solar technology and a believer in the clean energy. So much so in fact, that she started a very successful solar installation company in SF! Here’s a snap of the snap.

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This past year,  I had the opportunity to photograph the fall grape harvest in Northern California. After shooting in the fields, I asked the workers if they would pose for an ongoing portrait project that I am working on. During the process, I learned of the trials and tribulations that these workers go through year in and year out to support their families here and abroad, which I tried to capture in each photograph. Their hands, faces and grape soaked clothes tell of each person’s struggle.  It was an honor to spend the day with them.

Northern California Grape Pickers

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In these past months I’ve been working on a new portrait project that I am hoping to announce here soon. Here’s a sneak peak and more about this soon….

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Last December Venables Bell & Partners asked me to join them to create a campaign for Russell Investments. The idea was simple, show various craftsmen using the wrong tool for the job. The execution? Well, that turned out to be a bit trickier. Some of the original concepts worked well, like the Fabrege egg, but some were a bit tougher to fully realize. Like the concept of the jeweler cutting a diamond out of the rough with a chainsaw. Fortunately, our collaboration yielded a much stronger idea: Trimming the bonsai with the chainsaw. All in all, this project turned out great and the team was definitely the “right” people for the job. A big thanks to Nissa Quanstrom (book) for her propping genius.


Wardrobe by the one and only Jasmine Hamed of Wrap Productions (www.stylistjasmine.com)
Photo assistance by Stian Rasmussen (site) & Marc Olivier Le Blanc (site)
Shot at Left Space Studios (www.leftspace.com)

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I am proud to announce that today marks the beginning of an excited partnership with the prestigious photography agency Apostrophe. Jenifer Guskay (jenifer@apostrophe) will be my representation here on the West Coast and Stephanie Menuez (stephanie@apostrophe.net) in the east!

Check out their site at: www.apostrophe.net

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